“No curfew, no filter, no bad shade day.”
— founder's note, issue 001
Drop No. 001
Founding Collection
The 2AM Club
Founding Collection
The 2AM Club
01
Apply
8h
Hold
0
Fade
Transfer-Proof·Cruelty-Free·9-Hour Wear·Five Shades·Made in Small Batches·Transfer-Proof·Cruelty-Free·9-Hour Wear·Five Shades·Made in Small Batches
The Lip Stain
5 colorways · $22 each
9-Hour Wear
Applied at 10pm, still there when the sun comes up.
Transfer-Proof
Survives glasses, cups, and goodnight kisses.
Cruelty-Free
Formulated and tested without animals, always.
Behind The Brand
In Motion
Not sure which shade?
Tell us the plan, we'll pick one.
Our pick: — see it highlighted above.
Questions
Up to 9 hours on the lips — applied at 10pm, still there when the sun comes up.
Yes. It survives glasses, cups, and goodnight kisses without smudging.
That is exactly what it is built for. Layer Mirage over any stain for a glazed, glossy finish.
Always. Every formula is developed and tested without animals.
Shade
Mirage
Clear, fine-glitter gloss · sweet vanilla scent
New · The Lip Elixir
Mirage
A clear gloss lit with fine, non-chunky glitter. Sheer enough to wear all day, treat-like enough to wear to bed. Finished with a sweet vanilla scent.
Worn Alone
Sheer shine, day to night.
Layered
Over any lip stain for a glazed finish.
Overnight
Treats lips while you sleep.
What They're Saying
★★★★★
“Wore it from happy hour to 3am and it still looked freshly applied.”
R. Alvarez · Claret
★★★★★
“The only lipstick that survives a full night out. Nothing else comes close.”
J. Okafor · Espresso Noir
★★★★★
“Feels weightless but does not budge. My whole friend group switched.”
M. Chen · Rosé